CPI Twin Cities

The latest JobVite survey on the “hot topic” of social recruiting headlines, “Social recruiting on the rise:  Employers will invest more in recruiting across multiple social networks as competition for talent intensifies.” In fact, 89% of 800 companies surveyed indicate that they will use social recruiting.

This and other market trends make it crucial for job seekers and employers to stay ahead of the game to sustain their careers and their workforce.  Here is our insight on what’s happening in the workforce today…

• We agree that social recruitment is on the rise. Recruiters are using social media to screen candidates and to mine for talent. Successful online presence skills and tools are in the development phase as candidates realize they need to be found online.
• Savvy job candidates are using on-line branding as a differentiator, communicating their personal brand and professional attributes through social media.
• With job inventories on the rise, companies are weaving in highly specified requirements and combining multiple jobs into one, making it more difficult for people in the workforce to meet all of their requirements.
• As Boomer leaders retire (yes, some really are leaving!) needs are escalating for leadership development and succession planning.
• Contract jobs are here to stay. Mid-career professionals who are looking for what’s next are discovering contract-to-hire opportunities as a career management strategy.   
• Boomers, some disillusioned with corporate life and seeking more flexibility, are creating portfolio careers, a mix of volunteer, contract work and temporary assignments built around their interests, skills and themes.
• There is a new buzz on the street for mid-career workers called “Midternships” where mid-career workers share valuable experience in new occupations and industries as a way to learn new skills, test new careers and give back. In the Twin Cities, a non-profit organization called SHiFT is sponsoring Midternships by matching individuals looking to try something new with companies looking for great, experienced people on a short-term basis.  Looks like a win/win!
• Well educated and high potential GenY/Millennials are demanding higher salaries and getting what they want. Plus, they’re on the move if the job doesn’t work for them — leaving companies that aren’t a values match for them or if career development and advancement opportunities are not on the horizon quickly enough.
• State and local governments are shedding jobs because of state and federal budget cuts, sending more highly qualified, mid-level workers into an already tough employment market, especially at the pay and benefit levels they are accustomed to.

Contact CPI Twin Cities to learn more about our consulting expertise for today’s workforce, please contact us.

For the complete 2011 JobVite Survey on Social Recruiting click here.